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Thursday, September 27, 2012

Wednesday, September 12, 2012

Hasselblad Announces New Model: The H5D

Hasselblad H5D-50

Sept. 12, 2012 via Hasselblad Press/Photos courtesy Hasselblad

Hasselblad is set to launch a new flagship H5D medium format camera series.

Hasselblad's next generation H System camera will be showcased at the Hasselblad press conference at photokina, Cologne, Germany (Tuesday Sep 18: 2pm-3pm). The H5D features a modernized design and a complete new electronic engine to pave the way for ultimate quality imaging, for print ready JPEG files, and for a smooth and intuitive user interface. The camera is billed by the Sweden-based company as the latest step in the evolution of the best high-end camera system in the world.

Hasselblad H5D-50 with 100mm F2.2 Lens

Aimed at high-end professional users the H5D offers:

• New H System lens: HCD 4.8/24 mm, equivalent to 17 mm on 35 mm DSLR format.

Hasselblad HCD 24mm F4.8

 New Macro Converter, for superb close-up performance with wide angle lenses.

 RAW + JPEG mode for quick preview and print.

 New True Focus II provides unique, accurate focus and Immediate Focus Confirm.

 Full access to camera information and image preview on rear in tethered mode.

 The largest, brightest viewfinder image on the market.

 New larger, more ergonomic buttons and an easier to read display style.

 New sealing for improved weather proofing plus new sensor unit safety lock.

 Optional battery adapter for standalone operation of digital capture unit.

 Ultimate image quality with Hasselblad Natural Color Solution.

 A choice of software: Hasselblad Phocus 2.7 and Adobe® Lightroom® 4 both included.

Peter Stig-Nielsen, Hasselblad's Director of Professional Camera Products said, "Customers will immediately notice the new-look and improved ergonomics and this progressive system also brings upgraded performance on a number of levels. Hasselblad is a world-leader with an unmatched and comprehensive range of lenses. Now that line has been extended with the new wide angle HCD 4.8/24 mm lens, which offers the same performance as the HCD 28 mm and is the equivalent of a 17 mm on 35 mm DSLR format. Additionally, our new Macro Converter provides excellent close-up performance with the HC 50, HCD 28 and HC 35 lenses - negating the need for additional macro lens purchase."

He added, "Our new True Focus II further advances focusing accuracy after re-compose, and an intuitive focus check has been added. The new hardware architecture allows for delivering print ready JPEG files in addition to the superb RAW files. And we have re-written the user interface to achieve a smooth and intuitive operation. All in all we believe the H5D Camera series will provide the ultimate high-end addition to any serious photographer's capture equipment."

The H5D Series will be available as models with 40, 50 and 60 megapixels as well as 50 and 200 megapixel Multi-Shot versions and will start shipping in December 2012.

For my review of the Hasselblad H4D-40 click here.

Two Old Crows

House Sign

Saturday, September 8, 2012

Me at the Hollywood Sign 1988

At the Hollywood Sign

Roberta, Bonnie and I at the Hollywood sign w/Mercedes and Motorola cell phone circa 1988. 

Having just found this image some thoughts come to mind: a) I was a lot thinner, b) I had a lot more hair, c) I miss that white sweatshirt from the Santa Barbara Film Festival, d) look at the size of that cell phone, and e) yeah, was a time I could afford a Mercedes.

No Parking Mailbox

No Parking

Cloud with Pole

Cloud with Pole

Friday, September 7, 2012

Channeling My Inner Eggleston

Broken Tricycle

For those who don't understand the headline click here.